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Job Type: Interim
Location: .Mclean, Virginia
Posted: 4/1/2021

Our client is in search of an energetic and skilled copywriter to be part of their talented in-house creative studio team. The right candidate will have a passion for developing and executing creative solutions that consistently and clearly communicate the brand identity, positioning and messaging through all brand areas. This is a short term contract working remotely. 

Responsibilities:
• Understand and gain knowledge of brands, target audiences and competitor activities
• Liaise with internal stakeholders to interpret and write creative briefs
• Develop creative ideas and concepts
• Write clear and persuasive original copy through the various iterations of the project
• Present and provide business rationale for creative ideas to our internal stakeholders for approval and development
• Evolve, revise or redevelop advertisements or campaigns in response to feedback
• Use campaign performance data to understand the effectiveness of campaigns and apply key learnings to future campaigns

Requirements: 
• 5+ years of copyediting and copywriting
• BA/BS Bachelor's Degree in English, Communication, Journalism or related field
• Three (3) years of professional work experience to include experience working in Las Vegas 
• Strong analytical skills
• Strong copy editing skills
• Write excellent, clear copy in a variety of styles with accurate spelling and grammar
• Excellent research skills
• Comfort working on a range of projects from short-form (like headlines) to longer-form (like brand positioning)
• Interest in popular culture, new trends and styles
• Experience working at a creative agency
• Experience in hospitality or consumer brands 


All McKinley roles include a competitive benefits package.

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