Job Type: Direct Hire
Location: Hanover, Maryland

If you’re passionate about people, thrive in a collaborative culture and possess a strong creative vision then McKinley has the perfect opportunity for you!   

Our leading Annapolis based tech client is currently seeking a senior manager for their creative and brand management team. The right candidate will be an experienced manager that can inspire others while taking the brand strategy and creative to a new level as the company continues to grow.

The ideal candidate will have a natural, trained eye for design and a drive to inspire dynamic ideas that connect with all types of audiences. Successful candidates will be proficient in:

  • Building, leading, and evaluating the work of the creative team across all mediums
  • Spearheading and managing design and interactive strategy for both small-scale and large-scale projects, harnessing brand strategy, digital, compelling content, and technology
  • Collaborate with the marketing and sales departments in developing marketing plans, analyzing results, and identifying opportunities
  • Designing marketing campaigns that translate business objectives into clear and motivating creative strategies
  • Analyze brand tracking, market trends, consumer need, and the competitive landscape

Essential Job Duties and Responsibilities:

  • Supervise a cross-functional team of graphic designers, photographers and videographers in the strategic development of deliverables
  • Establishing production schedules by collaborating across the department
  • Conduct brainstorming sessions with creative team
  • Review and approve art and copy developed by the team
  • Produce fresh, innovative work that translates complex ideas into compelling print materials and digital experiences
  • Pitch/present, and/or oversee presentation of final concepts to executives/leaders/SMEs, and obtain buy-in/approvals for deliverables

Required Education and/or Experience:

  • 10+ years of related experience including creative direction in an agency or corporate setting; with proven experience creating marketing/advertising campaigns from developing vision to overseeing creative development through production on time and budget
  • Understanding of and experience with establishing a brand identity
  • Proven experience with concept development, pitching, design, and production
  • Highly skilled with leading a team of creative talent; including a minimum of 7+ years of people management experience
  • Strong creative vision with project management experience, with the ability to effectively partner with all members of the marketing and sales departments to achieve desired outcomes
  • A creative yet practical mind; able to turn an idea/concept into practical application
  • Proficient in the use and leverage of the entire Adobe Creative suite, InDesign, and understand of UX/UI and CMS platforms
  • BS/BA in design, marketing or relevant field

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