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Job Type: Interim (W-2)
Location: Alexandria, Virginia
Posted: 10/9/2020

A nonprofit client of ours is in need of a strategic marketing manager that will develop and manage strategic, comprehensive marketing campaigns for revenue-generating products, services, and events. This is a contract opportunity that could develop into a full-time position.

Responsibilites

  • Develop marketing plans; deploy successful marketing campaigns owning the implementation from ideation to execution, to ensure goals and objectives are accomplished
  • Optimize digital marketing success through management and deployment of automated campaigns, ongoing testing, metric review, and performance analysis
  • Develop with a variety of organic and paid acquisition channels to increase SEO through social media, pay per click campaigns, lead generation campaigns
  • Champion development of offerings through cross-functional collaboration and industry insights
  • Grow engagement of target markets; managing audiences/list development and developing impactful messaging
  • Build strategic relationships and partner with internal constituents, agencies, and vendors
  • Prepare and manage budget 

Requirements

  • Bachelor’s degree in Marketing, Business, or a related field or an equivalent combination of education and experience
  • Association membership and events marketing experience
  • Experience with digital marketing; proven project management experience; strong copywriting skills; knowledge of design and print processes and concepts; ability to work collegially across the association to accomplish time- and revenue-driven priorities
  • Excellent oral and written communication skills

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