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Job Type: Interim
Location: Alexandria, Virginia

McKinley Marketing Partners’ has ongoing marketing and creative needs for a diverse number of non-profit clients in the D.C. area. Specifically, we are looking for professionals with membership marketing experience, in addition to experience with: email, copywriting, editing, content creation, marketing automation platforms, CMS tools, CRM tools, events, and fundraising.  

Responsibilities:

  • Implement strategic and tactical plans for product marketing, market development, and brand positioning
  • Coordinate and manage email campaign activities, as well as other digital marketing activities, including: online newsletters, blogs, etc.
  • Utilize marketing automation platforms to launch and analyze email campaigns
  • Proof and edit marketing materials across integrated channels
  • Work with internal and external stakeholders to ensure they have all components needed for program rollouts

Requirements:

  • Bachelor's degree or above
  • 5+ years marketing experience
  • Basic knowledge of HTML and Adobe Creative Cloud
  • Proven execution and understanding of digital marketing best practices
  • Familiarity with email testing best practices
  • Excellent verbal and written communication skills
  • Proven ability to establish and maintain processes, organization, and reporting in order to effectively take advantage of respective technologies
  • Superior organizational skills and ability to work on multiple tasks simultaneously
  • Ability to thrive in a cross-functional team environment; ability to readily adapt to changing market and organizational needs

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