What
Where

Job Type: Direct Hire
Location: Owings Mills, MD
Posted: 2/5/2018

Looking for the next step up in your market research career? Then, we have an awesome direct hire opportunity for you! Our Owings Mill’s client is looking for a Market Research Analyst to join their Strategic Business Development group. The Market Research Analyst will implement research initiatives to address critical business issues, assess and communicate strategic implications of primary research efforts, as well as oversee project teams of primary market research consultants and support.

Responsibilities:

  • With oversight from the Market Research Manager, implement and manage high quality, impactful qualitative or quantitative primary market research studies
  • Select appropriate research mythologies, develop analysis plans and design questionnaires
  • Select outside vendors that will be responsible for work/data collection
  • Manage internal processes to ensure legal, compliance, risk, and security
  • Conduct detailed analyses (using SPSS, Excel, Odin, and other relevant software) and produce reports and presentations summarizing the findings of the analyses
  • With guidance from the Manager, present research findings companywide via written reports and oral presentations to staff
  • Assess the strategic and tactical implications of each set of findings and make recommendations for corrective actions to management
  • With supervision, provide oversight of an external project team of consultants from various companies who are used to collect data for primary research projects
  • Define research objectives, work jointly to resolve any unforeseen problems and to assist in managing multiple priorities

Requirements:

  • Bachelor’s Degree in Business, Marketing, Economics, Social Sciences, Statistics, Mathematics or other quantitative/analytical discipline is required
  • 1+ years of relevant professional market research experience
  • Experience with survey research or primary research is strongly preferred 
  • Aptitude to synthesize and create a cohesive picture from a wide variety of information types and sources
  • Ability to effectively communicate complex issues and findings in writing and orally to both technical and non-technical audiences
  • Strong analytic, quantitative and problem-solving skills
  • Proficiency in working with data and conducting analyses using statistical packages, databases, and spreadsheets

Sign In

Email
Password
Not a member? Register

Related job openings

Senior Marketing Manager

McKinley Marketing Partners Washington D.C. based healthcare IT client is looking for an interim Senior Marketing Manager to join their team. The ... see more

Digital Marketing Search Specialist

McKinley Marketing Partners is seeking a Digital Marketing Search Specialist for a project opportunity with an oil & gas client in Spring, ... see more

Associate Marketing Manager

McKinley Marketing Partners’ Northern New Jersey CPG client has an exciting opportunity for a candidate looking to help expand an already ... see more

Marketing Specialist

Are you looking to work at a nonprofit organization and have helped lead and develop integrated marketing campaigns? Then we have a great opportunity ... see more

Marketing Program Manager

McKinley Marketing Partners' has an ongoing need for experienced Marketing Program Managers to work on an interim basis for our clients ... see more

Digital Marketing Director

Are you an experienced Digital Marketing professional looking for a career-changing Directorship? Then look no further, as we have a ... see more

Corporate Marketing Program Manager

We have an ongoing need for experienced corporate marketing professionals to work on an interim basis for our clients in the DC region. The ideal ... see more