This job opening is no longer accepting applications.

Job Type: Contract-to-Hire (W-2)
Location: Alexandria, Virginia

McKinley Marketing Partners’ Alexandria based construction client is seeking a contract-to-hire Digital Marketing Manager. The Digital Marketing Manager will report to the CMO and manage the marketing automation system, administer the corporate website, provide graphic design support, assist in content development, and execute marketing campaigns and tactics containing key messages and calls-to-action.


  • Serve as the primary owner and contact for Microsoft Dynamics CRM and ClickDimensions marketing automation platform
  • Build, execute, test, segment, and measure campaigns in the marketing automation systems
  • Manage data quality ensuring that contact data and marketing lists are clean and accurate
  • Oversee all aspects of email marketing including: list development, optimization/testing, measurement, reporting and deliverability
  • Administer the corporate website and affiliated microsites
  • Assist with SEO optimization via management of SEO consultant
  • Create and test landing pages and associated web forms
  • Manage hosting platform vendors, domain registration, and renewals
  • Manage digital advertising programs to develop brand awareness and generate demand using AdWords, re-targeting, SEO, social media, display and content marketing platforms
  • Establish digital marketing reporting requirements and dashboards
  • Make recommendations for strategy, infrastructure and programmatic investments
  • Assist in graphic design for print ads and digital content

Education and Experience:

  • Bachelor’s Degree in Marketing or related field
  • 3+ years’ of digital marketing experience (B2B preferred)
  • Numbers-driven approach to marketing, focused on metrics and results
  • Adept at gathering and interpreting data across various digital channels
  • Experience with Google Analytics, MOZ platforms, Hootsuite and other common marketing technology platforms
  • Experience with search engine optimization, search engine marketing
  • Comfort with marketing automation systems and CRM experience
  • Basic fluency with Adobe Creative Suite (Photoshop, Illustrator)
  • Basic HTML & CSS knowledge and familiarity with managing website content management systems (WordPress)
  • Excellent communication skills: verbal, written and presentation of data and information (writing samples will be required)

Sign In

Not a member? Register

Related job openings

Digital Marketing Manager

Are you a savvy digital marketer looking for a great opportunity with a world-leading hospitality company/ Then we have an excellent opportunity ... see more

Digital Marketing and Events Manager

Our client, a specialty finance firm, is looking for a Digital Marketing & Event Manager to join their team to take the company’s digital ... see more

Digital Quality Assurance Manager

McKinley Marketing Partners’ large and well-known nonprofit client in DC is seeking a highly motivated Digital Quality Assurance ... see more

Marketing Manager

Are you looking for a new Digital Marketing opportunity in Northern Virginia? Then we have an excellent contract opportunity for you! Our healthcare ... see more

Marketing Manager

McKinley Marketing Partners’ nonprofit client based in Washington, DC is seeking a Marketing Manager to join their team on a contract basis. ... see more

Digital Media Designer

Are you an experienced Digital Media Designer with a strong background in advertising campaigns looking for your next portfolio-worthy contract ... see more

Senior Project Manager

McKinley Marketing Partners' large D.C. nonprofit client is looking for a long-term, contract Senior Project Manager. The Senior Project ... see more