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Job Type: Interim (W-2)
Location: New York, New York

McKinley Marketing Partners’ Manhattan digital communications client is seeking a CPG Digital Strategy Consultant to join their growing international team. The CPG Digital Strategy Consultant will help clients achieve digital change and growth.

Responsibilities:

-Leading client strategy engagements including: conducting stakeholder interviews, undertaking competitor research, determining client requirements, developing site architecture, and producing client-facing recommendations

-Working collaboratively in cross-functional teams to bring websites, apps and social media solutions to life in the most effective way possible

-Researching latest developments in digital communications and producing opinion and thought leadership presentations

-Working as part of pitch teams on new opportunities to generate ideas that help shape solutions

Requirements:

-Bachelor’s degree in Marketing or other applicable areas of study

-5+ years working in client-facing digital strategy

-Previous experience working with CPG clients

-Knowledge of the digital trends and the digital landscape

-Google Analytics or similar web analytics tools

-Strong analytical and reasoning skills

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