What
Where

Job Type: Interim (W-2)
Location: Alexandria, Virginia

McKinley Marketing Partners’ non-profit client located in Alexandria is looking for a B2B Marketing Manager for a contract. The Marketing Manager will build the business and promote the organization, as well as their products and services. The Marketing Manager will work collaboratively with the marketing team, internal partners, and external vendors to ensure a consistent, effective, and timely delivery of marketing programs and initiatives.

Responsibilities:

  • Work collaboratively within the marketing team and all internal departments to continually improve operational effectiveness and achieve the organizational goals and objectives in support of the strategic plan.
  • Develop and manage B2B positioning and messaging in close coordination with the agency of record
  • Manage marketing projects and programs
  • Develop and track campaign metrics and ROI
  • Create a set of sales support and marketing materials to assist the Business Development team
  • Develop and maintain presentations, maintain marketing editorial calendar, and manage content marketing strategy
  • Lead B2B market intelligence efforts to understand customer profiles, factors for applying, etc. in addition to utilizing data that drives product positioning and communication efforts
  • Participate in B2B strategy development, in collaboration with the Director of Marketing

Requirements:

  • Bachelor’s Degree in Marketing or other applicable areas of study
  • 7+ years' of marketing experience
  • Experience with email marketing software, web content management software and Adobe Creative Suite, required
  • Strong project/program management skills
  • Strong analytical and organizational skills with attention to detail
  • Excellent presentation skills

Sign In

Email
Password
Not a member? Register

Related job openings

Marketing Manager

McKinley Marketing Partners’ Falls Church non-profit client is looking for a Marketing Manager on a contract-to hire-basis. The Marketing ... see more

Microsoft Dynamics Manager

McKinley Marketing Partners’ Woodland Park, NJ client is seeking a talented Microsoft Dynamics Manager to join their team. The Microsoft ... see more

Marketing Program Manager

McKinley Marketing Partners' has an ongoing need for experienced Marketing Program Managers to work on an interim basis for our clients ... see more

Corporate Marketing Program Manager

We have an ongoing need for experienced corporate marketing professionals to work on an interim basis for our clients in the DC region. The ideal ... see more

Market Research Manager

Are you a strategic and analytical thinker looking for an opportunity to apply your expertise in a fast-paced environment at an incredible ... see more

Digital Marketing Manager- Paid Media

McKinley Marketing Partners’ large and well-known non-profit in DC is seeking a Digital Marketing Manager-Paid Media for a long-term contract ... see more

Email Manager

McKinley Marketing Partners large non-profit client in DC is seeking an Email Manager for a long-term contract. The Email Manager will provide ... see more